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Book Power in Communication, Sociology and Technology

Ed. Angela Repanovici, Manolis Koukourakis, Tereza Khecyoyan
ISBN 978-615-80996-4-6 (print) 
ISBN 978-615-80996-5-3 (eBook) 
September 2018
Pages:  I-156


A book may be seen as a symbol, a product, or even a miracle. It used to represent (and still represents) the most important element of the spiritual connection between generations, between different professions, between education and multicultural systems. The book is the oldest economic model developed by libraries, an investment in a product which gives benefit to as many people as possible.  In 2012, The Library of Congress (Washington, D.C., U.S.A.) had the initiative of organizing an annual meeting which would disseminate the vision of library leaders on the importance of the book. The meeting would gather all the categories involved in the book industry: writers, publishers, editors, professors, librarians. The goal was to create a platform for discussions on how to promote the book as a crucial element for culture and education enhancement. The power of information and its dissemination was discussed within the first edition, while keeping the book as a central element in all debates. After this first edition, the Summit of the book was organized yearly in different locations throughout the world: Singapore (2013), France (2014), Egypt (2015) and Ireland (2016). The event had a powerful international impact and in 2017 the 6th summit was hosted in Brasov (Romania) at the “Transilvania” University.  This volume is the collection of the most valuable contributions to the 6th Summit of the Book where experts presented their best practices and expertise in the history and technology of the book, knowledge support, and book dissemination.


Prof. Dr. Eng., dr. marketing Angela Repanovici
Transilvania University of Brașov
Product Design and Environment Faculty
President of the Information Literacy section of the Librarians Association from Romania

Angela Repanovici is working as a professor at the Transilvania University of Brasov. She completed her PhD in engineering science in 1999 and PhD in marketing in 2009 with the thesis Marketing Strategies about the Promotion and Visibility of Scientific Production by Digital Repositories. She was university library director between 2001 and 2008 and she is currently the president of Information Literacy section of the Romanian Library Association. She has coordinated many national and international research projects, with application in information systems, information communication, and information literacy. She is also the main contact person for Transilvania University in Tempus Project 517117 “Developing information literacy for lifelong learning and knowledge economy in Western Balkan countries” which aims to develop library and information literacy services in Western Balkan countries. Also, she is coordinator partner in LNSS project regarding the modernization of library standards and practices in Western Balkan countries - Albania, Bosnia & Herzegovina, Kosovo under UNSC Resolution 1244/99 and Montenegro and involving partners from EU countries Germany, Greece and Ireland. In addition, she is coordinator partner in a similar project led by the Public Administration Academy of the Republic of Armenia (PAARA), based in Yerevan, Armenia. She is international expert in University of Bergen Library projects, Norway and evaluator in European projects. She has published books and research articles, teaches Information Literacy, Information Management, Marketing Strategies.

Dr. Manolis Koukourakis
Director of Crete University Library, Greece

Manolis Koukourakis is director of Library Services at the University of Crete, Greece. He has a degree in Philology and a Ph.D. in Modern Greek Literature. He has participated in various projects dealing with the introduction and implementation of information technologies in libraries, including library automation systems, digital libraries, digitization technologies and standards, systems for the administration / conservation of the cultural legacy. He has wide experience in the implementation of Information Literacy initiatives in the academic environment, and has recently been coordinator for University of Crete in a European Tempus project which aimed to develop Information Literacy services in Western Balkan countries. He is currently the main contact person and local coordinator for the University of Crete in two European Erasmus+ projects for the modernization of libraries through staff development and reforming library services, in Western Balkan countries, and in Armenia, Moldova and Belarus.

Assoc. Prof. Dr. Tereza Khechoyan
Vice-Rector of the Public Administration Academy of the Republic of Armenia (PAARA).

Tereza Khechoyan is the Vice-Rector of the Public Administration Academy of the Republic of Armenia (PAARA). At the same time, she is an associate professor of the Chair of Public Administration. She is the author of about forty research papers published in Armenia, Russian Federation, Ukraine, Poland, and Slovakia. In addition, she has translated from English into Armenian several manuals in public administration, public policy analysis, cost-benefit analysis, evaluation. She has presented her research papers in several international conferences in Bulgaria, Hungary, Ukraine, Slovenia, Italy, Russian Federation, Saudi Arabia, Macedonia, etc. She was involved as an expert in various international projects supported by the World Bank, UNDP, CIDA, DFID, ETF and OSI/LGI. She was Coordinator and Director of Projects funded by international donors. Currently she is the Erasmus+ CBHE Program “Library Network Support Services (LNSS): modernizing libraries in Armenia, Moldova and Belarus through library staff development and reforming library services” Project Coordinator. She is the Principal Representative of PAARA in the NISPAcee (The Network of Institutes and Schools of Public Administration in Central and Eastern Europe), ENTO (European Network of Training Organizations for Local and Regional Authorities), and IASIA (International Association of Schools and Institutes of Administration).

Author(s): Angela Repanovici, Manolis Koukourakis, Tereza Khechoyan

PART I. Books on the Shelves of New Technology

The Book in the Era of Facebook and Twitter
Author(s): Ismail Serageldin

We live in an era where the standard of communications is the 140-character Tweet. This is creating a culture of superficiality where celebrity replaces well-earned fame, and where opinion is everything. Truth is treated as subjective statement, and the new media dominate the public discourse. Yet Books remain plentiful, and there is an ever increasing number printed and sold every year. But what will the book bring to a generation of youngsters who have grown up surrounded by the new media and whose social relations are much more defined by Facebook than by neighbourhood, school or family?

Narrative Construction of Popularity Assessment Criteria on Weblogs: The Implications for Virtual Learning Environments
Author(s): Cătălina-Ionela Rezeanu, Claudiu Coman, Angela Repanovici

Scholars draw more and more attention on the benefits of using blogs as virtual learning environments. Because the period 2006 - 2007 was related in Romania to the emergence and unprecedented growth of blogs, we conducted a narrative analysis of online data, obtained during this period for the most popular Romanian blogs. By applying a qualitative-constructivist analysis of narrative data, we evidenced 5 popularity assessment criteria: (1) originality; (2) usefulness; (3) topicality; (4) subjectivity; (5) and coherence. Building on the identified criteria, we formulated recommendations for making blogs more efficient as virtual learning environments.

The Importance of Digitizing Old Medical Books and Modern Medical Ethics Books in the Field of Medicine
Author(s): Nadinne Roman, Elena Amaricăi, Silviu Caloian

Medical research has flourished over the last century, starting from empirical experiments on patients and now reaching genetic studies, neurorobotics, and telemedicine surgery. The importance of medical evolution with all its ethical and technological elements is a useful tool in the research area, offering resources as a comprehensible framework in this field. We have analysed the ease of access through 15 online digital libraries regarding old medical books and modern medical ethics books. Two digital libraries have a considerable amount of information and ease of access and might represent a useful instrument for academic research for a raised visibility.

The Usefulness of Social Networks for the Dissemination of Scientific Information
Author(s): Ionel Şerban

Nowadays there are state of the art social networks which unite people, their hobbies and concerns on global level. Knowing the impact of these social networks on everyday lifestyle, the need of such social networks may be translated in the research field. Considering the evolution of digital books and information, there is a need of fast dissemination in order for the information to be acknowledged and cited. For example, ResearchGate is a well-known social network, on global level, which offers the possibility to communicate, cite, and detect books and information regarding every aspect of research field.

PART II. Information Society and Sources

The Interpretation of Knowledge Economy and the Problems of Its Rise and Development in Armenia
Author(s): Tereza Khechoyan

This paper analyses the socio-economic factors of knowledge economy in Armenia. The presented problem of exploration focuses on the determinants and conditions for a new type of economy development and the correlation between the factors and incentives of rising and developing knowledge economy. The research is based on exploring and revealing the main causes and prerequisites which generated favourable conditions for knowledge economy, as well as on analysing methods to accelerate its development in the country. The study and discussion of the knowledge economy in Armenia is done first of all in terms of IT. The educational, taxing, management systems and effective cooperation between public and private sectors are considered to be important factors in the development of knowledge economy.

Aspects on the Harmonization of Copyright and Related Rights in the Information Society in the European Union Legislation
Author(s): Cristina Mihaela Salcă Rotaru

The influence of technological development has led to the multiplication and diversification of the creativity, production and exploitation vectors of copyright and related rights legislation, which must be adapted with economic realities and new forms of exploitation. Legislation in this area is comprehensive, addressing different aspects of copyright and related rights protection, across different regulatory levels: international, European and national. Legislative harmonization of copyright and related rights must be based on a high level of protection, should take into account all regulatory levels, for maintaining and developing creativity in the interests of authors, producers, consumers, and culture. However, legislative differences as well as legal uncertainty have become increasingly prominent with the evolution of the information society, which has already led to the intensification of the cross-border exploitation of intellectual property.
This paper aims to:
- examine the state of play of current legislation at EU level in the light of the interest of harmonious administration of justice, the elimination of protection differences and possible restrictions on the free movement of services and products incorporating or based on intellectual property,
- to highlight, where appropriate, situations of legislative inconsistency.
The research will take into account the binding EU legislation, the cases brought before the Court of Justice of the European Union and the new recommendations in the field.

The Role and Importance of Information Sources. Case Study: The European Union’s Diplomacy and the Middle East Crisis at the Beginning of the 21st Century
Author(s): Ana-Maria Bolborici

This article is based on a case study: the analysis of the Israeli-Palestinian conflict in the regional and international context by emphasizing the role and importance of information sources in writing a doctoral thesis in the field of International Relations. As far as concerns the implication of Romanian authors / researchers in the debate on the implication of the European Union in the Israeli-Palestinian conflict, I have come to the conclusion that, although the main theme is a rather intense addressed issue, I have not managed to identify Romanian authors who have addressed the issue from the perspective of European diplomacy.

PART III. Books in Education

The Level of Awareness on Scientometrics in Higher Education
Author(s): Angela Repanovici, Manolis Koukourakis, Mihai Bogdan Alexandrescu, D. Cotoros, Liliana Rogozea, Daniela Popa

Following the plenary lecture presentation “Vision and Reality Regarding the Role of Bibliometrics in Scientific Research Evaluation” at an international conference, a new scientific research was initiated. The proposed questionnaire for gathering data was created in SurveyMonkey and was sent to all participants at the conference. The responses came from all over the world: Europe, Asia, Africa, South America and United States. The level of awareness regarding the importance of bibliometrics is high enough and absolutely necessary for libraries and research evaluation. Comments and suggestions are intriguing, interesting and represent an important source of inspiration for further approaches.

Romanian Students’ Perceptions of Bibliotherapy in the Educational Process
Author(s): Daniela Popa, Ane Landoy, Angela Repanovici

The use of bibliotherapy in the educational process leads to the improvement of students’ skills to use the reading process in a more efficient way, to transfer knowledge while enjoying the process. This paper aims to identify the level of familiarity of first year university students with therapeutic techniques and also the benefit discovered in them by the new generations of students. We surveyed 111 students on their perception of bibliotherapy in the educational process. A social survey questionnaire was created and administered online. The findings provide useful information for librarians and top management in libraries in order to help bring potential bookmakers closer to the digital age.

PART IV. Reading for Life

Reading for Life: Biblio/Poetry Therapy with Different Target Groups
Author(s): Judit Béres

This chapter aims to give a general overview of the theoretical and practical background of person-centred group biblio/poetry therapy, and introduces the ‘Pécs School’ (Hungary) which represents this field. The author summarizes some opportunities of biblio/poetry therapy offered to different target groups, facilitated by professionals trained in Pécs. This work is based on books and other text-like materials used as mental health tools to spark interactive and (self)reflective reading, writing, and discussion that promote personal growth, and improve positive outcomes for people of various gender and age groups in different social contexts, living with mental health and emotional wellbeing issues.

The Role of Fairy Tales in the Self-Realization Process
Author(s): Daniela Sorea

The core of Carl Gustav Jung’ theory is the teleological orientation of unconscious processes towards individuation. Archetypes provide psychological information regarding the way in which the individuation process unfolds. The fairy tale reflects the universal, elemental and fundamental structures of the psyche in a language accessible above cultural and ethnical differences. Each fairy tale is associated with a specific type of archetypal behaviour. The fairy tale acts as an initiatory text whose force comes from the emotional load of the hero archetype. It is the most simple and efficient means of transmitting information on the individuating process.

The Book and the Separate Room
Author(s): Carmen Adriana Gheorghe

Books seduce, as words distract the reader from reality, absorbing them in the imaginary of its pages and transforming them. Books offer pleasure immersed in intelligence, creativity, open-mindedness and, often times, in happiness. The experience of the book can be attained through two perspectives: that of the creator, who escapes, in a separate room, from his/her social, professional, or familial issues; and the perspective of the reader in libraries, in more complex and isolated, “separate rooms.”1 As each reader has a “Shakespeare’s sister” with her own identity (such as the sister with whose assistance Virginia Woolf pleaded that it is possible to sustain one’s own vision on life), reading is bound to become “the art of lecture.” Furthermore, the book has an interior life flow and forms a clear perspective on life, which can be poetic or even aesthetic. Apparently, the book, the word, and the library are unable to maintain a determined place anymore. But the future is born from the present in which the number of printed books raises constantly and the number of readers stays the same.

PART V. Perspectives on Publications in Life Sciences

Biomechanics in Publication: Present State and Perspectives
Author(s): Ileana-Constanta Rosca

The progress in biomechanics research is a basic package in the context of the dynamic development of the medicine and health dedicated sciences. As a relatively-new discipline, biomechanics started to be published in books not very long ago. Obviously, in parallel, a large volume of articles were published in different journals that are not grouped in books or monographs. The problem is: which is the best way to spread the research results in the specific domain – in journals or in books? How long is the delay to group the researches in a structured publication? In the moment of book apparition they are still new?

Representative Publications for Medical Engineering
Author(s): Corneliu Druga

From the perspective of publications in the field of medical engineering, there is a great diversity which requires filtering in order to identify representative journals and papers. There are search engines which do not always provide the necessary filtering. In this direction, for example, Elsevier has a search engine in its own journals, which provides keyword filtering such as the title of the paper and the abstract. Following this search, one can obtain information on the representative journals by identifying some useful scientometrics data to disseminate one’s own research.

PART VI. Collections: Histories and Landmarks

The Second Life of Books from Private Collections
Author(s): Elena Harconiţa

The key objective of the Scientific Library of „Alecu Russo” Bălţi State University (USARB) is to develop information resources and to provide access to the global information network. In this respect, many projects have been developed which attracted considerable investment and sponsorship, including the opening of international centres and private collections. A source of collection enrichment is represented by donations from known or less known personalities from Moldova and abroad. The relationship with owners and heirs of personal libraries has facilitated their donation to the University Library, as well as the diversification of valuable heritage book offers. 11 private collections have completed the collection of the Library with new and unique titles, representing a generous and useful cultural and scientific approach. The geographical area of the titles cover the Republic of Moldova, Romania, Germany, and Sweden. The university librarians manage, promote, and keep all these scientific and cultural treasures for present and future generations.

The Progress and Development of the Digital Library of “Lucian Blaga” University of Sibiu Since 2007
Author(s): Rodica Volovici, Cristina Pârvu

In 2007, when the city of Sibiu (Romania) received the title of European Capital of Culture, the “Lucian Blaga” University Library was involved in its first digitization projects, the first one being SCRIBe - System for Processing and Visualization of the Old Book Fund. The main objective of the SCRIBe project was the development of an informational system offering the beneficiaries access to the old book fund, to which normal access was limited due to the scarcity of copies and due to the need of protecting documents with a high degree of wear. In the following years, we have concluded partnerships with local and county authorities developing our own digital library, which has since been growing continuously.

Revista BIBLIOTECA [“The Library” Review]: 1948-2018 – A Landmark in the Professional Community of Romanian Librarians
Author(s): Elena Tîrziman, Maria Micle

The “Biblioteca” Journal, edited today by the National Libary of Romania, is a monthly publication best known in the Romanian library environment. It is the oldest publication dealing with library studies in Romania: in 2018, "Biblioteca" celebrates 70 years of existence. The journal first appeared in 1948, but over time, it changed its format, its periodicity, and of course its sections, but it consistently remained a standard for the Romanian journals specialized in librarianship. Furthermore, its presence in the professional community for such an extended period has had multiple meanings. Throughout time, the journal crossed various crises, and its pages bear the mark of its history. Today, the "Library" journal continues to be a binder of the professional community of Romanian librarians, although it faces the challenges of digital communication. This chapter will highlight the evolution of the Romanian Library Science as reflected in the pages of this specialized publication by analyzing the journal content with special focus on its thematic evolution.

The Journeys of Books
Author(s): Robert Coravu

The purpose of this essay is to underline the connection between books and travelling, on concrete and metaphorical levels. Travelling is not just the distance between the starting point and the destination. The journey involves a change in the state of the traveller on an emotional, cognitive, and spiritual level. From this perspective, the book is always the fulfilled promise of a journey. It is at the same time the territory and the vehicle of an inner, exploratory travel, and a cultural object that, in order to fulfil its purpose, must walk the way to the reader, its destination. Last, but not least, the book travels over time as a form of recorded memory of mankind.